Ad Campaign: Burberry
Season: Spring Summer 2011 / April
Photographer: Mario Testino
Models: Sophie Kennedy-Clark and Matthew Beard
Website: www.burberry.com
Burberry continues its dynamic Spring Summer campaign revelations featuring a new cast member each month, featured in April 2011 ads are British models Sophie Kennedy-Clark and Matthew Beard photographed by legendary Mario Testino.
The campaign highlights Burberry's April Showers collection.
“We wanted to create a dynamic campaign that reflects the diversity of our broad global consumer, revealing new British cast members each month, all with their own identity, embodying the different attitudes of the Burberry guy and girl. We shot the campaign on Brighton beach to celebrate the great British outdoors and our history of supporting emerging talent and to bring to life the emotion behind protection from the elements.’’ Christopher Bailey, Burberry Chief Creative Officer
*Images courtesy of Burberry