Karl Lagerfeld gets Chanel to go viral with a numerous string of Chanel Supermarket images instagrammed, tweeted and so on before, during and after the Fall Winter 2014 show presented during Paris Fashion Week. The classic Chanel lines were stretched and resized into the new season for almost 80 (yes 80!) pieces sent down the runway.
Discover more after the jump:
Models: Amanda Murphy, Amanda Sanchez, Amanda Wellsh, Anna Ewers, Antonia Wesseloh, Ashleigh Good, Binx Walton, Brogan Loftus, Cara Delevingne, Caroline Brasch Nielsen, Charlotte Free, Chiharu Okunugi, Constanza Saravia, Daria Piot, Edie Campbell, Elisabeth Erm, Emma Oak, Emma Waldo, Esmerelda Seay-Reynolds, Esther Heesch, Eva Berzina, Evelina Szamszoncsik, Fei Fei Sun, Georgia Graham, Grace Hartzel, Grace Mahary, Hollie May Saker, Ine Neefs, Irina Shar, Jamie Bochert, Jeanne Cadieau, Ji Young Kwak, Joan Smalls, Josephine van Delden, Juliana Schurig, Julia Nobis, Julie Hoomans, Juliette Fazekas, Kati Nescher, Kendall Jenner, Kid Plotnikova, Kirsten Owen, Kremi Otashliyska, Larissa Hofmann, Lera Tribel, Lexi Boling, Lindsey Wixson, Liu Wen, Magda Laguinge, Maggie Jablonski, Maja Salamon, Malaika Firth, Marine Deleeuw, Mijo Mihaljcic, Ming Xi, Mona Matsuoka, Nadja Bender, Nastya Sten, Natalia Siodmiak, Natalie Westling, Nataly Eydelman, Ola Rudnicka, Ondria Hardin, Pauline Hoarau, Ronja Furrer, Sabrina Ioffreda, Sam Rollinson, Sasha Luss, Saskia de Brauw, Shu Pei, Soo Joo Park, Sophie Touchet, Stella Tennant, Tabitha Pernar, Waleska Gorczevski, Xiao Wen Ju, Zlata Mangafic, Zuzu Tadeushuk
Website: www.chanel.com