![THE ARRIVALS](https://www.designscene.net/wp-content/uploads/2018/02/ARRIVALS-SS18-01-620x930.jpg)
Discover THE ARRIVALS‘ Spring Summer 2018 Release 4.2 campaign featuring models Emma Waldo and Katya Riabinkina captured by fashion photographer Paolo Massimo Testa. In charge of styling was Jessica Z Wu, with beauty from Mark de los Reyes.
“Existing ‘Out There’ where exploration drives innovation, THE ARRIVALS newest collection of transitional outerwear essentials is a progressive step in uniting the individual and the elements. Illustrating an effortless transition from frozen to fluid, RELEASE 4.2 focuses on technically-driven outerwear archetypes that merge mountain performance with streamlined street detailing.
Reacting to the expectations of an instantly gratified culture, THE ARRIVALS will debut an exclusive-access drop program, launching new product categories on a weekly basis. The program, inspired by THE ARRIVALS iterative product development process, allows for deeper insight into category demand and an increased focus on product quality. The full SS18 waitlist will go live February 27th, giving customers early access to limited product drops five days before they go live to the public.“
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