Fashion brand ZADIG & VOLTAIRE presented its Spring Summer 2023 campaign starring Ava Capri and Alana Champion lensed by photographer Indigo Lewin. In charge of styling was Marie Chaix, with art direction from Edouard Risselet, and casting direction by Arthur Méjean. Beauty is work of hair stylist Laurie Zanoletti, and makeup artist Eny Whitehead. Video direction by Dexter Navy.
“She awakes and decides to leave. Behind her, life as it was rolls away. Through the windscreen lies the beige of a new dawn and a life waiting to unfold. She is driving. Fast. A newfound ardor. Towards the scorching sun of hot summer days, towards the sweltering nights and toward the unhindered freedom of being alive. The car speeds up. And a repetitive beat plays. One could think she is running away. She is reborn. There is a heatwave and blustery winds. Open spaces, neon lights, dark skies, yellow rocks and rejected conventions. A dry rhythm that screams nothing but freedom. The lights, the flashes, and the twilight evenings. The wild nights, the encounters, the desire to be oneself. This new life seizes her heart. She plunges forward, heading alone into the crimson dawns.” – from Zadig & Voltaire