MOSCHINO, the renowned Italian luxury house, has officially appointed the highly acclaimed musician and actress, Esther Yu, as the brand’s newest ambassador. Esther will star in the house’s upcoming Pre-Fall 2023 advertising campaign. Known for the ability to defy conventional boundaries in art and fashion, Moschino teams up with the accomplished Esther Yu, creating a fusion of unique style and individuality. Yu’s fascinating fearlessness on stage is a testament to her mastery as a musician, actor, and entertainer, which has been showcased in a multitude of film and drama productions. Her intuitive charisma and captivating performances are in perfect harmony with the brand’s audacious and avant-garde spirit. By combining vibrant aesthetics with limitless imagination, the collaboration between Esther Yu and Moschino promises to enthrall and inspire audiences, and is set to leave a lasting impression on the fashion industry.
Esther’s captivating presence before the camera, coupled with her affinity towards timeless style and fashion as a means of self-expression, perfectly embodies Moschino’s ethos. We are thrilled to embark on this exhilarating journey with her – Massimo Ferretti, Chairman of Aeffe S.p.A
Moschino’s fashion attitude has always resonated with me, and their unwavering commitment to innovation sets an exceptional industry standard. I am deeply honored to collaborate with the brand as house ambassador, and eagerly anticipate creating exciting moments together. – Esther Yu