The legendary football team Paris Saint-Germain (PSG) has once again demonstrated its talent at fusing the realms of fashion, music, and sports. PSG has unveiled the ‘Ace of Stade’ line in a visually stunning new partnership with internationally renowned musician Jay Chou and prestigious Canadian outerwear brand Nobis. More than just a style statement, this limited edition collector’s box celebrates excellence and unity across several domains. This limited edition collector’s box is more than just a fashion statement; it’s a celebration of excellence and unity across diverse domains.
The ‘Ace of Stade’ range is a unique fusion of the magic of music, the passion of football, and the elegance of high fashion. The name itself is a clever play on words: ‘Ace’ represents the Ace of Spades, a symbol of top-notch quality and superiority, while ‘Stade’ signifies the unifying spirit that PSG and Jay Chou bring to stadiums worldwide through their respective crafts.
This exclusive collection features two main apparel pieces. The first, the Ace All-Terrain Urban Shell, is a masterpiece of functionality. It comes with adjustable sleeves, a vanishing phone pocket, backpack straps, and a versatile chest pocket system, perfect for everyday essentials. The second, the Stade Insulated Mid-Layer, is designed to pair seamlessly with the Ace Shell, providing comprehensive protection against the elements, regardless of the season.
But the real showstopper is the numbered, collectible limited edition disappearing illusion box. Each box not only encases these exceptional garments but also includes instructions for a unique magic illusion, bringing an element of whimsy and surprise to the fans. Kevin Au-Yeung, president of Nobis, emphasizes the brand’s commitment to blending fashion with practicality. This collaboration with PSG and Jay Chou, both leaders in their respective fields, is a landmark moment for the brand. Fabien Allègre, managing director of the PSG brand, also expressed his enthusiasm for the partnership, highlighting the joy of continuing the relationship with Jay Chou and reuniting with Nobis, known for their innovative clothing designs.