Embrace the essence of summer with the CHANEL COCO BEACH 2024 collection, a visual treat captured by the talented Cass Bird. This campaign, starring model Olivia Vinten, transports you to idyllic seaside scenes, complete with rugged coastlines, charming fisherman huts, colorful beach cabins, and tranquil turquoise pools. The campaign film, filled with sunny and vibrant energy, invites you to step into a world of summer bliss.
At the heart of this collection is a glamorous, golden, asymmetric swimsuit, elegantly adorned with a jewel detail at the back. For a playful twist, it is also available in a striped version inspired by the nautical tops Gabrielle Chanel favored. The collection features a variety of summer essentials, including a pastel strapless swimsuit with matching denim shorts, a peach and coral bikini, a jumpsuit with fine vertical stripes, and a casual coated canvas parka. CHANEL’s signature two-tone design is reimagined with pieces like a black zip-up jacket and white openwork cotton jersey shorts, as well as black and pink trousers paired with a striped bikini top.
Sophisticated accessories complete the look, featuring hoop earrings, necklaces, and cuff bracelets with the iconic gold double Cs. The collection also offers practical yet stylish summer accessories, including large striped beach towels, a raffia-effect tote, a denim belt bag, and an oversized yellow terry beach bag, all complemented by oversized pastel sunglasses perfect for sunny days.
The CHANEL COCO BEACH 2024 collection captures the carefree spirit and elegance of summer living. Look for the collection in CHANEL’s seasonal boutiques starting May 15th, with availability expanding to all CHANEL stores from mid-June.