A 40th anniversary is certainly a reason to celebrate! For that festive purpose, well-known international jewellery brand THOMAS SABO invited around 200 guests for a very special event that took place during Berlin Fashion Week. Around 200 visitors, among them several important people from the media- and fashion business, partners and friends of the brand, did not want to miss this occasion. As location, China Club, which is one of the first and most prestigious “members only” clubs, has been chosen. When making the first steps into this private oasis above the rooftops of Berlin, you feel like looking into a kaleidoskope. This magic effect is created by a colourful glass panel which appears as creative and stylish as the latest THOMAS SABO creations. With a very central location directly at one of Germany’s most famous landmarks, Brandenburg Gate, and a breath-taking, seemingly endless view over the German capital city, this very special location choice contributed to the exceptional flair of this anniversary event.
A highlight of this happening was the celebration of its Rebel at heart range with the introduction of the Rebellious Glam Collection. The brand which is known for its versatile designs through selective and high-quality multi-channel distribution, added some incredibly inspiring ideas for its new line.
Being significant for the recent, rebellious styles of this range is the combination of lasting beauty and wild nature. Thus, inspirations we know from previous lines of this brand are interpreted in innovative ways. This latest and exclusive design set features style codes which are shown in a completely new way and can be worn at any time. As an ode to the long lasting history of the company, special moments from its past since 1984 are remembered, celebrated and newly interpreted. The colours stay mainly timeless, for instance black and silver play a central role. In addition to that, ruby and fuchsia build interesting highlights. As rebels certainly dare to wear eye-catching pieces, some gems, such as rings and pendants, appear rather large. If the sizes are kept smaller, the label pairs a bunch of pieces in one look (such as sundry bracelets that are vividly mixed and matched together).
“I can’t wait to introduce our Rebellious Glam collection to the public. It reflects true connection and embodies the DNA of our Rebel at heart line. Designs such as crosses, dragons, snakes, hearts and floral design codes are faithful companions in the history of our brand“, declares company founder Thomas Sabo.
Thomas Sabo founded the label 40 years ago under his own name. Nowadays the brand is globally well-known for its high-quality, detailed and hand-crafted jewellery in recycled silver and his own watch line. It is represented in more than 70 countries worldwide through its own flagship stores, points of sale, wholesale partners and its global online stores which can be visited under: thomassabo.com
Worth of mentioning is the fact all pieces of this charming collection depict the unique Rebel at heart style of THOMAS SABO.
Some key pieces of this range include the “Dragon“. It symbolizes adventure and fearlessness and in this context it also represents the founding years of the jewellery brand. Whenever you start a new business, a courageous and fearless attitude helps you to stay motivated, keep going and never give up. In addition to that, a ring featuring an “all-seeing eye” recognizes beauty and symbolizes the growing development of the brand in the years to come. Another main feature and the anniversary symbol of this line is the “Heart with wings”. It should remind the wearer that creating a world of one’s one also includes appreciating and protecting it. However some well-known design codes must not be missing in the approximately 65 pieces of this line as well, and they include: newly designed crosses, various silver chains, chokers, earrings, bracelets and rings with characteristic tarnished silver, but also elaborate facet-cut stones and countless details. The snake symbol is interpreted in various ways and is used in many creations.
Every piece of jewellery of the Rebellious Glam Collection is created to tell a personal story and to make an emotional connection. Therefore these glamorous gems are more than just any accessories. They should represent protection and devotion when you wear them close to your body. The new slogan that accompanies this line: “Ballads of the heart. Songs on the skin. Designs for you, written by you” emphasizes the special meaning of the THOMAS SABO symbols. They can be interpreted as an ode to love, desire, adventure and breaking new ground.
To celebrate the company’s 40th anniversary, the jewellery from the Rebellious Glam Collection will be exclusively available from 26 July 2024 in THOMAS SABO stores worldwide and in the jewellery label’s online shop.The collection is part of a series of extraordinary new releases to celebrate the 40th anniversary of THOMAS SABO.
Images Courtesy of Thomas Sabo
Review by Sussan Zeck for D’SCENE Magazine