Carhartt WIP FW24 collection, titled “Rooted,” brings a thoughtful exploration of heritage and modernity, blending archival inspiration with a rugged, contemporary aesthetic. This third and final installment of the FW24 lineup feels timeless yet relevant, channeling the grit and warmth of the 90s through visual storytelling and a rich, earthy color palette.
The collection leans into iconic Carhartt WIP pieces, reinterpreted for the season with hues like ‘tarragon’ green and ‘Malbec’ wine. Standout pieces like the OG Active and Detroit Jacket capture the essence of Carhartt’s legacy, rendered in deep, garment-dyed tones that evoke a worn-in, authentic look. The stone-dyed Stanton Jacket, with its classic blouson shape, builds on this weathered charm, offering a vintage aesthetic that remains versatile for today’s streetwear enthusiasts.
Utility and durability are key in pieces like the padded Toronto Jacket, crafted from ripstop fabric and detailed with a unique camouflage lining. This camo pattern reappears on the Palmer Scarf and OG Active Liner, providing a cohesive nod to Carhartt’s outdoor roots. In a modern twist, the W’ Elliot High Neck Liner and OG Single Knee Pant are reimagined with a new “Camo Leo” motif, adding texture and contrast that stand out within the collection’s muted tones.
Drawing from outdoor silhouettes, the Clarton Jacket and W’ Clayton Parka bring function to the forefront, infused with contemporary details like corduroy collars, gusseted pockets, and removable hoods. These touches enhance the rugged feel of the collection while keeping it practical for urban environments. Each piece feels like a tribute to Carhartt WIP’s outdoor influence but adapted to meet the demands of modern wearers.
Closing out the lineup, the W’ Selma Liner and Skirt, crafted from diamond-quilted taffeta fabric, add a subtle refinement to the collection. These pieces maintain the collection’s rustic appeal while incorporating a tailored touch that balances ruggedness with a sophisticated edge.
Carhartt WIP FW24 encapsulates the brand’s ability to bridge the gap between heritage and innovation, creating pieces that resonate with the brand’s iconic past while speaking to the aesthetic of today. With a focus on durable fabrics, earthy colors, and archival silhouettes, Carhartt WIP delivers a collection that feels both nostalgic and new, perfectly suited for the cooler seasons.