The OUEST Paris Fall-Winter 2025 collection emerges as a deeply personal reflection, sparked by the passing of filmmaker David Lynch. As Arthur Robert began conceptualizing the collection, a set of red curtains, a nod to Lynch’s “Twin Peaks,” were already en route. This cinematic influence serves as a metaphorical backdrop for the show, asking a poignant question: what happens when the American Dream fades away?
The collection dives into the essence of Americana, presenting a vision of masculinity and sensuality through pieces that connect familiarity with reimagination. With references to iconic cultural figures and nostalgic aesthetics, the designs explore the fragility and contradictions of an idealized past.
OUEST’s collection embraces Americana clichés, reconstructing them into contemporary silhouettes that feel both nostalgic and subversive. Denim, leather, and boucle wool form the foundation, with light-washed jeans frequently styled as full ensembles. The designer cites influences such as Karlheinz Weinberger’s rugged portraits, Stanley Stellar’s evocative imagery, and the personal style of filmmaker Rainer Werner Fassbinder.
The blend of 1970s aesthetics with early 2000s denim culture shapes a collection that balances nostalgia with a fresh, contemporary edge. The cuts are reminiscent of surf suits, introducing unexpected shapes to denim’s well-trodden narrative. Regenerated black leather and thick boucle wool add depth and texture, reinforcing the rugged yet sensual undertones of the designs.
Denim emerges as a key player, styled as tough, uniform-like ensembles. The layering of fabrics like leather and boucle wool contrasts against the lightness of washed denim, creating a visual tension that underscores the collection’s exploration of masculinity and vulnerability.
OUEST continues its exploration of masculinity, but this time with an added layer of intimacy. Underwear-inspired designs subtly peek through denim and leather, adding a sensual edge to the rugged aesthetic. The collection is not just about outerwear but about what lies beneath, metaphorically and literally. It challenges traditional notions of strength, suggesting that vulnerability is equally powerful.