![](https://www.designscene.net/wp-content/uploads/2022/01/©-Bottega-Veneta-22.jpg)
To celebrate the upcoming Chinese Lunar New Year, Bottega Veneta is taking over part of the Great Wall of China from 6 to 12 January 2022. The installation features the Bottega Veneta’s name and logo in its signature green, with a tangerine shade of orange, known as a symbol of luck in Mandarin. The brand has also displayed a festive message ‘????’ (Happy New Year!) on a monumental digital screen.
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![](https://www.designscene.net/wp-content/uploads/2022/01/©-Bottega-Veneta-17.jpg)
SHOP BOTTEGA VENETA:
![](https://www.designscene.net/wp-content/uploads/2022/01/©-Bottega-Veneta-19.jpg)
Together with this installation, Bottega Veneta has pledged a donation to support the renovation and maintenance of the ‘Shanhai Pass’, the Great Wall of China’s easternmost stronghold, historically known as the ‘First Pass under Heaven’.
![](https://www.designscene.net/wp-content/uploads/2022/01/©-Bottega-Veneta-12.jpg)
The brand has also released a Chinese New Year campaign, which is dominated by the same shade of tangerine featured on installation
![](https://www.designscene.net/wp-content/uploads/2022/01/©-Bottega-Veneta-1.jpg)
SHOP BOTTEGA VENETA:
![](https://www.designscene.net/wp-content/uploads/2022/01/©-Bottega-Veneta-2.jpg)
![](https://www.designscene.net/wp-content/uploads/2022/01/©-Bottega-Veneta-7-728x409.jpg)
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