Luxury house FERRAGAMO unveiled its Spring Summer 2023 campaign captured by fashion photographer Rafael Pavarotti, with art direction from Edward Quarmby. In charge of styling was Mavi Staiano, with casting direction by Mischa Notcutt. Beauty is work of hair stylist Virginie Pinto Moreira, and makeup artist Thom Walker. Stars of the campaign are Abas Abdirazaq De Witt, Aniyel Majok, Ashley Radjarame, Chol Mabior, Colin Jones, Dongha Kim, Kai Newman, Matteo Ferri, Mila Van Eeten, Mona Tougaard, Silas Lutz, Vittoria Ceretti, and Yoonmi Sun. The campaign highlights the brand’s new language of luxury – distinctly modern, sophisticated and fetishistically desirable. The collection designed by Maximilian Davis, is rooted in the brand’s Italian history, but with a direct vision towards the future.
“Against a dramatic backdrop of signature Ferragamo vibrant red, the new codes of the house appear in sharp focus: elegant ease and contemporary clarity; sensuality realised with linear precision. The sunset degradé colours and high-shine Wanda handbags; the sculptural forms of accessories and sensual footwear, including a bag with cut-out details and Elina sandal stand out with graphic impact.” – from Ferragamo