Fashion house GUCCI and sportswear brand ADIDAS presented their new collaboration with a campaign captured by photographer Max Siedentopf. In charge of styling was Luca Galasso, with beauty from hair stylist Louis Ghewy, and makeup artist Camilla Romagnol. The Spring Summer 2023 Footwear Collection brings the contemporary look at both brand’s DNAs, and it infuses historic codes with vibrant energy. It includes Gucci‘s take on one of adidas’ most iconic runners – the ZX8000. The signature silhouette is crafted in the House’s bright palette of suedes. It also features the instantly recognizable adidas x Gucci Gazelle, and slip-on silhouettes with playful co-branded details and expressive color palettes.
Fashion house GUCCI and sportswear brand ADIDAS presented their new collaboration with a campaign captured by photographer Max Siedentopf. In charge of styling was Luca Galasso, with beauty from hair stylist Louis Ghewy, and makeup artist Camilla Romagnol. The Spring Summer 2023 Footwear Collection brings the contemporary look at both brand’s DNAs, and it infuses historic codes with vibrant energy. It includes Gucci‘s take on one of adidas’ most iconic runners – the ZX8000. The signature silhouette is crafted in the House’s bright palette of suedes. It also features the instantly recognizable adidas x Gucci Gazelle, and slip-on silhouettes with playful co-branded details and expressive color palettes.
