SKIMS has unveiled its 2026 Holiday Shop, introducing a seasonal collection of sleepwear, loungewear, intimates and gifts alongside a new campaign featuring the Kardashian–Jenner sisters. The latest release brings together the brand’s signature essentials and limited-edition designs, with options for women, men, children and pets. SKIMS Co-Founder and Chief Creative Officer Kim Kardashian leads the campaign alongside Kourtney Kardashian, Khloé Kardashian, Kendall Jenner and Kylie Jenner.
HOLIDAY SEASON
Photographer Nadia Lee Cohen captures the five sisters in a series of vintage-inspired holiday portraits. The campaign draws inspiration from familiar family traditions, featuring classic Christmas trees and playful encounters with Santa. The imagery introduces the collection through a nostalgic visual approach, with the sisters modelling seasonal pieces from the Holiday Shop.
The new collection expands the brand’s seasonal offering with festive patterns, rich colours and soft fabrics. SKIMS revisits several best-selling styles through limited-edition updates, introducing holiday motifs across familiar silhouettes. The assortment covers everything from comfortable evenings at home to seasonal gifting, with coordinated pieces for different members of the family.
Sleepwear forms a central part of the 2026 Holiday Shop, with SKIMS introducing new interpretations of its signature designs. Fair Isle patterns and playful seasonal graphics appear across a selection of pyjamas, while plush pointelle, waffle and cotton fabrics provide a variety of textures.
Among the key pieces, the SKIMS Sleep Long Sleeve Button Up Set offers a classic pyjama silhouette. The collection also includes the Henley & Legging and Plush Pointelle Henley & Legging Sleep Set. For those seeking an alternative to traditional pyjama separates, the Waffle Henley Dress introduces another relaxed option.
The brand extends its seasonal updates to intimates through the Fits Everybody Lace Bralette & Boyshort and Micro Triangle Bralette & Skirt. Both designs feature playful holiday prints, bringing a festive update to established SKIMS favourites. Menswear also features in the assortment, with the Flannel Sleep Set and Flannel Branded Sleep Pant offering comfortable options for the colder season.
Beyond clothing, the Holiday Shop introduces a selection of accessories and gift ideas. The 12-Day Advent Calendar offers a seasonal countdown, while the Jenny Patinkin x SKIMS Cryo Glow Globes bring an at-home skincare element to the gifting range.
Faux fur slippers featuring animal designs, including deer and puppies, introduce playful details. Soft blankets expand the collection’s home-focused offering, providing additional options for comfortable evenings indoors.
SKIMS also includes a baby onesie, children’s pyjama set and pet sweater, extending the seasonal assortment to younger family members and four-legged companions.
The campaign places family connections at the centre of the holiday release. Kim Kardashian described the experience of working with her sisters as particularly meaningful, given the family’s relationship with the holiday season.
“The holidays have always been such a special time for our family,” Kardashian said, reflecting on the experience of bringing all five sisters together for the campaign. She also expressed her enthusiasm for the annual SKIMS holiday campaigns and the brand’s growing presence in customers’ seasonal traditions.
SKIMS continues its focus on familiar wardrobe essentials, playful seasonal designs and gifts for different members of the family. The 2026 campaign brings these pieces together through Cohen’s nostalgic photography and the Kardashian-Jenner sisters’ shared appearance.
